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Module: 10/26 - Get noticed locally
Google Digital Garage Check Your Knowledge Correct Answers
1. Marketing to the locals
Jim is running a bike shop in a popular tourist city and he’s started a bike hire service.
What would be the better way for Jim to attract more tourists – a map feature or a social media page?
Jim is running a bike shop in a popular tourist city and he’s started a bike hire service.
What would be the better way for Jim to attract more tourists – a map feature or a social media page?
- 1st Picture
2. The power of local directories
Jim owns a local bike shop and wants to be noticed more by the people in his town.
He decides to use the internet to connect with customers online by creating a listing for his business in a local directory like Google My Business.
Help Jim create his listing by choosing the minimum information he should add.
Jim owns a local bike shop and wants to be noticed more by the people in his town.
He decides to use the internet to connect with customers online by creating a listing for his business in a local directory like Google My Business.
Help Jim create his listing by choosing the minimum information he should add.
- Jim’s Bikes
- 10 Bird Way, Cowseld, West Sussex, RH11 5XN
- Phone number 01269 559632
- Open 9–5 Mon–Sat
- Image of a bike
Google Digital Garage Quiz Correct Answers
1. How can you improve a business's visibility to people located near you geographically?
- Translate your website into at least two more languages
- Offer free phone support during business hours
- Ensure you have good analytics on your website
- Make sure your phone number, address and business hours are easy to find
2. Which of the following is an example of a local search?
- "bike shop near me"
- "bike shop in UK"
- "local bicycle shop"
- "bike shops"
3. Which of the following is a benefit of registering your business in online local listings?
- Discounted pricing on your search advertising campaigns
- Increased likelihood of being discovered through search engines
- More mentions on social media platforms
- Guaranteed sales to local customers
4.Which three pieces of information are essential to include first in your local directory listing?
- Business address, website, telephone numbers
- Business name, business address, telephone numbers
- Website, telephone numbers, email address
- Business name, email address, website
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